Targeting: A Mobile Audience

Targeting: A Mobile Audience

May 05

In today’s agile technology industry , we strive for ways to target audiences. In the advertising sector we usually hire others to do the work for us (Google AdSense). We invest a portion of our expenses towards advertisements, wait for revenue to start rolling in, and eventually repeat. On the other hand, if we’re not trying to sell anything and want to spread a message or promote...

Mac Mini: Upgraded

Mac Mini: Upgraded

Mar 21

I went through with the upgrade described in my earlier post. I’ve got a set of photos on flickr with descriptions of the process. I’ve included a few enticing shots below to wet your appetite. The process overall took under an hour (not including the 40 mins to duplicate the hard drive) and was very straight forward. The only thing I had to stop and look up was, where the antennas...

You can put it where?

You can put it where?

Mar 11

Small enough to be a suppository, but versatile enough to clip onto your “t-shirt, jacket or back pack”. The thing is as deep as the 3.5mm headphone jack, and only about 4x as wide (eyeballing here). The new compact size of the device is made possible by removing all controls and placing them in the headphone cable itself. It’s reminiscent of the iPhone headphones but with a...

No, I don’t want to super-size that.

No, I don’t want to super-size that.

Mar 03

The new Mac Mini is here and at long last I’m finally willing to take the plunge and get one. But which model will I choose? Sure I could spend the extra cash and have a fresh Mini with 320GB of storage and 4GB or RAM at my doorstep for the low price of $924. But I think I’m going to have to pass on that one. Why? Because I can make the same upgrades on my own for $155, totaling a...